Public Health Media Campaign
- Identify an issue
- Select a target audience
- Conduct a focus group study
- Obtain information from reliable sources (medlineplus.gov, mayoclinc.org)
- Define your outcome
- Design your campaign
- Test
- Launch
- Impact Study
Health Issue
- What’s in the news?
- What it is?
- What causes it?
- Where can it be found?
- What are the symptoms?
- What’s the intervention strategy?
- How can you avoid it?
Design a Social Media Graphic
- Google Drawing or Canva
- Develop a compelling headline
- Find powerful image
- Select an eye-catching color scheme
- Consider a call to action
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